About
A thoughtful business book for people who care about culture as much as growth. The Monocle Guide to Good Business collects profiles, essays, and case studies that showcase brands and founders building with clarity, craft, and purpose. It’s part inspiration, part playbook: strong brand identity, smart interiors, and grounded leadership philosophy, all wrapped in a premium visual journal format.
Photography and layout do a lot of heavy lifting here. You get clean typography, structured sections, and practical takeaways that feel lived in, not theoretical. It reads fast, looks great on a desk or coffee table, and still offers substance you can apply to team rituals, retail design, and customer experience.
If you’re into brand strategy, entrepreneurship, and design-led businesses, this is a solid addition to the library. Think modern business, creative leadership, and company building with taste, not hype. Founder-friendly. Studio-approved. A great gift for design entrepreneurs, small business owners, and anyone shaping thoughtful companies.
